We Are Majulah participated in an initiative powered by Samsung to collect 60,000 signatures so that Samsung would donate $100,000 to 5 eldercare charities.
We Are Majulah called for participation for Singaporeans to show solidarity during the first circuit breaker by displaying their national flags before national day. The campaign was titled “Home but not alone”
A successful volunteer project with local charity ACRES. Our objective was to call for funding for the repatriation of the endangered Indian Stars Tortoises that were illegally smuggled to our shores.
Commissioned by People’s Association, a project to help people show gratitude for the simple things in life.
The launch of We Are Majulah was pegged on the discourse generated by this highly provocative video. The script took 6 months to write and it was recorded as one take with no cuts. It generated nationwide buzz and fostered the resurgence of the word “Majulah” in mainstream vernacular.