Integrated Campaign

Project Lapis Sagu

Client: MCI

Year: 2018

The Project Lapis Sagu campaign by the Ministry of Communications  and Information aimed to broaden the understanding of challenges  faced by social integration in Singapore.

Our proposed solutions – which included an original comic book and a  series of videos – were designed to showcase the challenges faced by  foreigners, and create awareness among the public about the  importance of accepting and embracing cultural diversity.