Digital Campaign

DBS Live More in a Minute

Client: DBS

Year: 2019

DBS Live More in a Minute was a campaign commissioned by DBS to promote the idea that life should be lived to  the fullest, free from the worries of mundane tasks like excessive banking. We produced a series of eight videos to  showcase inspiring individuals who have either overcome adversity or found ways to make the most of their lives.  Hosted on The Straits Times social media platform, the videos garnered over 800,000 views and successfully  reinforced DBS’ messaging.